While many UK businesses use some cloud services for part of their daily operations, less than 10% have taken the plunge to fully integrate according to a recent report from Fuze. That compares to 45% of companies in the USA who have made the transition in recent years.
It’s clear that the UK lags behind the rest of the world, especially when it comes to adopting the cloud for their day to day communications. It’s not all bad news, however. Nearly half of companies have put in place a strategy to make the switch and about 28% are in the process of implementing their move to cloud based systems.
Some sectors are faring better than others – the biggest uptake has been seen in the communications industry where some 57% are currently transforming or have changed their infrastructure.
The benefits of moving to cloud communication for small to medium size businesses have been well documented in the past and include:
It’s now considered the better and most cost effective option, particularly if you are starting a new business. You don’t have to worry about hardware and setting up an office because everything is delivered via Wi-Fi and 3 and 4G. You simply have a subscription with a provider and set up the way that you want to set up.
The problem many businesses have when they are trying to compete with the big corporations is capability. With cloud based communications you get a larger tool set to play with and you can mix and match to suit your individual needs. You don’t have to invest substantial amounts of money in IT staff or get a server and infrastructure in place if you want to grow and compete.
Better customer service
Many businesses with cloud communications point to how it has revolutionised the way they deliver help and support to their customers. You can route your callers to the right person in next to no time, provide support to help desks to answer queries, reduce back log and time waiting, as well as link into your CRM system for better monitoring and follow ups.
Scale when you want
Cloud communication systems are extremely flexible. If you need to scale up to cope with a surge in business or an expansion, you can easily do this and it generally takes just a few minutes. If you want to scale back for any reason, this can also be done simply and efficiently. Cloud telecommunications are the ideal tool for any new and emerging business that wants flexibility at its fingertips.
By linking to numerous other software packages, cloud communication will certainly improve productivity across the board. Your employees can share and collaborate on the move through a variety of services including texting, document sharing and video conferencing as well as the traditional phone call.
Finally, you get all the security and downtime protection that your company needs to provide a reliable service to its customers. Choose the right service provider and you should find yourself with a system that is highly secure and infinitely more reliable than a traditional landline.
The UK may be guilty of dragging its feet on cloud services but there’s no doubt that momentum is beginning to gather. If you want your business to stay at the cutting edge of your sector and compete on an even playing field, you need to start looking at cloud communication now and understand how it can benefit you now and in the future.
Speak to our team about moving to the cloud – call us on 01623 687750 or email firstname.lastname@example.org.